Watch out Sochi. Move over Westminster Dog Show. The annual Austin Ad Fed ADDYs has come to town! This year’s industry award show was hosted by none other than Ron Swanson (Nick Offerman) himself and was held at ACL Live at the Moody Theater. Throw in some silly string, Nancy & Beth live, and a drinking game and you’ve got yourself a party! It’s not only an excuse to come together for a night of fun, it’s a great chance to honor the terrific work that is made in our local community. Always refreshing and inspiring to see how much talent and how many creative ideas are in our own backyard.

"Oh, What a night. The only thing better than the awesome food, good company, the amazing musical talents of Nancy and Beth, and the awesome ads was Nick Offerman's moustache.” - Haley Erickson, Fueld Intern. You heard that right!

We were thrilled to be honored again for our work with GSD&M and McGarrah Jesse. Both the Shiner White Wing and Our Town campaigns took home several ADDYs, including Best of Show. And our Jarritos Double Straw spot sucked down the Gold too.

There is not enough time in the world or words to express how grateful we are for our hardworking team, crew and talent (including directing duo Ben/Dave) for helping bring these ideas to life and sharing their crafts with us. We couldn’t have done it without y'all. 

And in case you missed it (or just want to watch them again) here is the work: 

Jarritos "Double Straw"

Client: Jarritos
Agency: GSD&M
Production Company: Fueld Films
Director: Ben / Dave via 3MC
Editors: Ben/Dave

Shiner "Your Town"

Client: Shiner
Agency: McGarrah-Jessee
Production Company: Fueld Films
Director: Ben / Dave via 3MC

Shiner White Wing "Feeding"

Client: Shiner
Agency: McGarrah-Jessee
Production Company: Fueld Films
Director: Ben / Dave via 3MC

We heard a rumor that even Ron Swanson was even giggling at the Shiner spots.

“To say we took home the cake would be an understatement. Everyone should feel extremely proud.” says Fueld's Office Manager/Executive Assistant, Lauren Sawyer.

Kudos, hat tip and big congrats again to everyone who worked on these jobs! And special thanks to GSD&M and McGarrah Jessee for the opportunity - a pleasure as always to work with you guys and an honor to be a part of your award-winning work!

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